Tuesday, July 14, 2009
Have you committed one of the "7 deadly sins of landing page design?"
Since it's the page visitors see after clicking your ad, your landing page is one of your most valuable tools. A bad landing page will drive visitors away, while a good one will turn AdWords clicks into customers. This is why we held a webinar on July 1st to expose the "7 deadly sins of landing page design", and explained how to fix them.
Tim Ash, one of our Website Optimizer Authorized Consultants, led this webinar and shared many insights and best practices to help advertisers improve their conversion rates. A recording of the webinar is now available for anyone who was not able to attend.
The recording is also available on the Website Optimizer Youtube Channel, where you can learn even more about improving your conversion rate with website testing.
We hope you will find these resources helpful as you improve your website landing pages to turn more clicks into customers.