Last week, we announced Google+ Pages, which provide a new way for businesses, brands, products, organizations and other entities to build a public identity on Google+. We’re encouraged by the number of pages that have been created and brands’ enthusiasm for building better relationships with their customers on Google+.

Businesses can create and manage their pages directly through Google+. We are committed to working on enhancements and innovative features to offer businesses more flexibility and power to run their pages. We also recognize that some businesses use social media management companies to manage their presence across multiple social networks. So today we’re announcing that Google+ is enabling six companies to test Google+ functionality in their management tools -- Buddy Media, Context Optional, Hearsay Social, HootSuite, Involver, and Vitrue.

These companies will offer a subset of their clients the ability to manage circles, publish to Google+, and monitor usage. To learn more about their services and pricing, check out this page.

We are currently working with these companies so that we can experiment and get feedback. They were selected based on their extensive experience helping brands and businesses manage and analyze their presence on social networks. If you’re a social media management company interested in working with Google+, get in touch with us.

Follow the conversation on Google+.

Posted by Sara McKinley, Product Manager, Google+ Pages