Since we showed you a preview of AdWords’ new look, we’ve been reviewing feedback and working to make even more improvements. Over the next several days, we’ll begin rolling out the new design to all AdWords accounts.

The new look simplifies the interface with newly designed menus, tabs, navigation, and buttons so that the important things -- such as your data -- stand out. The latest web technologies have been used to make the interface more visually appealing and zippy, while keeping the features where you are accustomed to finding them.

If you’re curious about specific design choices, or how we think about UX (user experience) at Google more generally, please join me for a live discussion and Q&A on Thursday, June 21st at 9:30am PST/12:30pm EST. To tune into this Hangout On Air:

  1. Visit the Google Ads +Page at 9:30am PST/12:30pm EST Thursday June 21st.
  2. Look for the stream post (see image below for what it will look like), and click to tune in. Be sure you’re signed into Google+!

We aim to deliver a simpler, more beautiful experience across all Google products. I hope you’ll find the experience using AdWords easier and more enjoyable, too. I’m looking forward to hearing your comments and questions soon!

Posted by Greg Rosenberg and the AdWords User Experience Team